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E-COMMERCE IN CHINA

In fact, Chinese consumers spend an average of 1.5 hours a day searching for information on the Internet, which suggests that they usually interact through digital platforms. This means that in the era of digital marketing, online platforms and online payments,
online shopping has become an excellent tool for success for many brands.
Tell us about your project, your goals in China, as well as your budget, and we will create an individual strategy that will meet your needs. We will tell you which store it is possible to open for your brand and taking into account your budget, and we will tell you in which direction you should follow in order to achieve your goals in China.
Our strategy is aimed at gaining the trust of the audience and a high level of communication.

E-COMMERCE IN CHINA
In fact, Chinese consumers spend an average of 1.5 hours a day searching for information on the Internet, which suggests that they usually interact through digital platforms. This means that in the era of digital marketing, online platforms and online payments, online shopping has become an excellent tool for success for many brands.
Tell us about your project, your goals in China, as well as your budget, and we will create an individual strategy that will meet your needs. We will tell you which store it is possible to open for your brand and taking into account your budget, and we will tell you in which direction you should follow in order to achieve your goals in China.
Our strategy is aimed at gaining the trust of the audience and a high level of communication.
Taobao - This is the largest e-commerce platform in China owned by Alibaba Group. Taobao mainly represents domestic brands for the domestic market.
Opening a store on Taobao is only possible for a company registered in China.
Tmall - offers premium products unlike Taobao. At Tmall, consumers can find well-known brands and even international goods shipped directly from Hong Kong, Europe, Australia or the United States.
Tmall, with its Tmall Global platform, is far more open to overseas
and Hong Kong companies than Taobao, which is purely domestic.
China online trading platforms
JD.com - is China's second largest B2C e-commerce market (after Taobao, which includes Tmall). While Taobao and Tmall are open platforms that allow anyone (at least in China) to open a store and start selling, JD.com is more focused on direct sales. Thus, JD.com operates more like a traditional online store.
JD Worldwide is a program that allows foreign companies and brands to sell directly
to the Chinese market using their JD.com trading platform.
Xiaohongshu - This is not just an e-commerce platform like Tmall and JD, but rather a lifestyle community with a separate section dedicated to branded stores.
The site mainly attracts young women aged 18-35 who are looking
for reviews about the products they are interested in.
Weidian - is a third-party CMS that works great with the built-in WeChat browser. Weidian is often used by individuals or small businesses selling everything from imported cosmetics to handmade items. Registration is free, but Weidian is currently not available for foreign companies, including Hong Kong.

To open a Weidian store, you need a business license and a bank account in mainland China.
Youzan - Unlike Weidian, which provides free registration, Youzan is paid. Packages start at 4800 yuan.

However, Youzan also requires a business license in mainland China and a bank account before the store can be opened.
WeChat Store:
Interestingly, the WeChat Store is not hosted on the WeChat server,
but on independent websites accessed via the built-in Internet browser in WeChat.
Taobao - This is the largest e-commerce platform
in China owned by Alibaba Group. Taobao mainly represents domestic brands for the domestic market.
Opening a store on Taobao is only possible
for a company registered in China.
Tmall - offers premium products unlike Taobao. At Tmall, consumers can find well-known brands and even international goods shipped directly from Hong Kong, Europe, Australia or the United States.
Tmall, with its Tmall Global platform, is far more open to overseas and Hong Kong companies than Taobao, which is purely domestic.
China online trading platforms
JD.com - is China's second largest B2C
e-commerce market (after Taobao, which includes Tmall). While Taobao and Tmall are open platforms that allow anyone (at least in China) to open a store and start selling, JD.com is more focused on direct sales. Thus, JD.com operates more like a traditional online store.
JD Worldwide is a program that allows foreign companies and brands to sell directly to the Chinese market using their JD.com trading platform.
Xiaohongshu - This is not just an e-commerce platform like Tmall and JD, but rather a lifestyle community with a separate section dedicated to branded stores
The site mainly attracts young women aged 18-35 who are looking for reviews about the products they are interested in.
Weidian - is a third-party CMS that works great with the built-in WeChat browser. Weidian is often used by individuals or small businesses selling everything from imported cosmetics to handmade items. Registration is free, but Weidian is currently not available for foreign companies, including Hong Kong.

To open a Weidian store, you need a business license and a bank account in mainland China.
Youzan - Unlike Weidian, which provides free registration, Youzan is paid. Packages start at 4800 yuan.
However, Youzan also requires a business license in mainland China and a bank account before the store can be opened.
WeChat Store:
Interestingly, the WeChat Store is not hosted on the WeChat server, but on independent websites accessed via the built-in Internet browser in WeChat.